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Heidi Klum Interview

February 12th, 2006

German supermodel Heidi Klum talking to Der Spiegel, defending herself from accusations from German media about her being supposedly propagating on her show “Germany’s Next Top Model” a beauty ideal, which can lead to anorexia.

Spiegel: You’ve gone from being the darling of the Germans to the villian who leads others astray!

Heidi Klum: How so?

Spiegel: Don’t you read the Bild (Germany’s popular boulevard) newspaper?

Heidi Klum: You shouldn’t read everything that’s in the papers.

Spiegel: It’s not only the press which is after you but now the politicians are also getting involved. Christian Democratic member of parliament Julia Klöckner described your show as irresponsible saying that young girls are being put under pressure with an exaggerated obsession to be thin.

Heidi Klum: I don’t understand this criticism.

Spiegel: Why is someone too fat when they’re 1.76 meters (5′9″) tall and weigh 52 kilos (115 lbs)?

Heidi Klum: Who said that?

Spiegel: You did.

Heidi Klum: I didn’t say that. Peyman Amin, director of the world’s biggest model agency, said that.

Spiegel: And he chooses the models with you in the program.

Heidi Klum: The jury is made up of four, sometimes five, professionals and each one has their own different opinion. I still always have the final say and I didn’t say that. But I can’t tape his mouth over. Personally, I didn’t think the girl was too fat. I prefer the curvier ones but everyone has a different opinion. There were several reasons why the jury decided against her.

Spiegel: And what about the accusation that your show leads to anorexia?

Heidi Klum: In this job an illusion of beauty is sold which doesn’t really exist like that. It’s like a work of art, an act. I cry in front of the camera but am not really sad. I’ve just come from a job, am made-up and made to look beautiful with fantastic clothes and hair and nails all done.

Spiegel: So you don’t really exist.

Heidi Klum: No normal person on the streets looks like this. In this job models tend to be thinner than the average person on the streets, that’s true. Who makes the rules? I don’t make them. It’s the fashion world which makes these rules and they always see 90-60-90 (centimeters) as the ideal measurements. I don’t have these measurements, hardly anyone does. I didn’t even have them at the beginning of my career and hardly anyone in “Germany’s Next Top Model” has them.

Spiegel: You wouldn’t make it through your own casting show?

Heidi Klum: There are girls with the most different body measurements who are super, super thin and girls who are a bit bigger - all sorts. We even had girls who had to go because they were too thin.

Spiegel: Do you have more fun or more trouble with the show?

Heidi Klum: Fun. I’m proud of the show, it shows what it’s like and it’s entertainment. The photo shoots which are done are like that in reality, it’s all very professional.

Spiegel: But you run the risk of all those who get voted out possibly ending up on the couch with Stefan Raab (a German talk show host) or somewhere else where they will voice their anger about you.

Heidi Klum: What can you do? That’s just the way it is. At the moment, I’m the bad guy everyone is after.

Spiegel: Do you already know who the winner will be?

Heidi Klum: We filmed seven episodes last year and we still have three to go. We’re down to four girls.

Spiegel: Will there be any surprises in the next episodes?

Heidi Klum: Of course. What is probably interesting for someone who isn’t in this business, is to see how these photo shoots are done. You always think, ’she’s so cool and so beautiful, she doesn’t give a damn about what others say.’ But these girls also have many fears and they’re not stuck-up. It’s sometimes such young girls who are really scared.

Spiegel: And these young girls are then ripped apart in front of millions of viewers - isn’t that gruesome?

Heidi Klum: It’s an entertainment show. These girls applied and wanted to take part instead of presenting themselves to a model agency. But that’s all part of it. That’s the documentary part of it. I can’t beat about the bush and only say: ‘You’re all great, you’ll all be okay, you’ll all become top models.’ There are, how shall I put it, guidelines and we don’t set these, they’re decided by the fashion world.

Spiegel: You obviously need really thick skin if you want to make it in the model world.

Heidi Klum: Also because weight is, of course, an issue. Despite this, I often tell the girls in the program that it’s not about losing weight at all costs and not eating anything. They need to train a bit. Sport is so important. It’s about toning, the body has to be firm and they need to have good skin and fit in the clothes which the designers have made. That’s just the way it is.

Spiegel: Some have real breakdowns when they’re voted out.

Heidi Klum: The program is 45 minutes long and so you can’t include every sentence which is said. I talk to the girls before and after the show, that is the most important thing. I tell the girls who has got through and who hasn’t.

Spiegel: What will happen next week?

Heidi Klum: We’ll have animals - spiders and snakes.

Spiegel: The model show becomes a horror show?

Heidi Klum: They’re not going to eat the spiders! No, it will all still be very aesthetic. As a model I also did lots of photos with animals. I was photographed with a six-meter long python and there have also been elephants and monkeys. As a model you need to be able to do the craziest things. I had to ride (horses) and I can’t ride. Once I married twelve times in one day — you have to do thousands of different things. I had to walk up and down the street on Sunset Boulevard in a bikini, which makes you feel a bit stupid. If people watch then you might be embarrassed. You’re not used to it but you have to bite the bullet. It’s a job. You play the role of another person.

Spiegel: What have you got what the others haven’t? Why is now the time for Heidi-Klum? You advertise everything from Katjes candies to Birkenstock shoes.

Heidi Klum: It’s difficult for me to explain it myself, no idea. I certainly like working in Germany.

Spiegel: Can you remember how it was for you in the beginning? Can you remember the nervousness and the tears?

Heidi Klum: Of course. Today I can do it all at the push of a button. I stand in front of the camera and that’s it. If I have to start dancing, then I start dancing.

Spiegel: Is it tougher for the girls than for the boys?

Heidi Klum: Yes, I think so. If you want to make a career out of it and want to be up there at the top then it’s harder.

Spiegel: Around 11,000 girls applied. All want to get in front of the camera, no one wants to become a veterinarian anymore. What’s going on? How did you get into modeling?

Heidi Klum: I actually wanted to be a fashion designer. I did a lot with the sewing machine at home — for Barbie or for carnival or just for fun. Then I saw this ad in the newspaper. And as young girls sometimes do some stupid things, I filled in the coupon and sent in my photos. I didn’t hear from them for five months and I didn’t think that something would come. You don’t think that you’ll be taken seriously and that someone will actually call you and say that you have been chosen.

Spiegel: It was the Claudia Schiffer and Linda Evangelista era. Were they your idols?

Heidi Klum: I never thought about it. I didn’t know any photographers and I also never looked at “Vogue,” more the “Freundin” magazine or what was lying around at home, at the hairdressers or the dentist.

Spiegel: German photo models are really doing well in the business, better than many others. Why is that?

Heidi Klum: Why is that? Because of our cows.

Spiegel: Because of the cows?

Heidi Klum: Yes, because of the happy German cows with the happy German milk, which happy children drink. So much happiness makes you beautiful! (laughs).

Spiegel: Are the German women the most beautiful in the world?

Heidi Klum: Yes, of course. All German women are beautiful. It’s not for nothing that we talk of the German “Fräuleinwunder.” You don’t get this word in any other language.

Spiegel: Now you have two jobs — that of a mother and model.

Heidi Klum: A sense of duty — you only really get this feeling when you have a child. You always only used to be responsible for yourself and then there is also a child. I’ll never feel like I did before. But I don’t want that either.

Spiegel: All women want to know how you managed to appear on the catwalk, without an ounce of fat, only two months after the birth of your son.

Heidi Klum: Well, I’m hardly without an once of fat. But I wasn’t really fat when I was pregnant and so I also lost the baby fat quicker. Of course if you spend the whole pregnancy on the couch watching television then it will be harder to lose weight. It’s also to do with your disposition.

Spiegel: Can you cook a German meal?

Heidi Klum: Yes.

Spiegel: What?

Heidi Klum: It doesn’t matter, I can cook it.

Spiegel: Roast pork with dumplings, can you do that?

Heidi Klum: Dumplings are a bit harder but I’ll manage it — with the towel and spinning round and all the trimmings.

Spiegel: Have you ever taken drugs?

Heidi Klum: Yes!

Spiegel: What?

Heidi Klum: Beer, wine, cigarettes — the harder stuff isn’t really my thing.

Spiegel: Have you ever been anorexic?

Heidi Klum: No.

Spiegel: How have you managed to stay so healthy in this job?

Heidi Klum: It’s not difficult for me to stay healthy. I like healthy food. It’s also become a lifestyle for me and I need a certain fitness level to be able to travel and have good skin and nails. If I ate worse then it would be difficult for me to keep up and it also wouldn’t be so good for my looks either.

Spiegel: The question was more regarding your mental stability. How do you manage all the madness?

Heidi Klum: I spend a lot of time with my family. I go to bed early, don’t watch too much television, don’t read everything that’s written about me whether positive or negative.

Spiegel: What does it mean for you to be German?

Heidi Klum: It’s the only identity I know. I’m not an American, I only know who I am, that’s why I have, for example, a German nanny.

Spiegel: What is a typical German characteristic?

Heidi Klum: What I often hear is that I’m always punctual even though I’m actually always late. But only a little bit!

Spiegel: Which countries do you like apart from Germany?

Heidi Klum: Africa, and not only because my husband’s parents come from Nigeria. I went on safari in Africa and there were incredibly nice people there.

Spiegel: Your husband, Seal, is English.

Heidi Klum: Yes, through and through. With the English, their house can fall down and they don’t mind. At five in the afternoon they’ll resolutely drink tea and then everything is okay again.

Spiegel: Do you think it’s great that Germany is being governed by a woman?

Heidi Klum: I don’t mind whether it’s a man or a woman. It is, of course, difficult to identify politics with just one person since there is a whole system revolving around them.

Spiegel: Do you tend towards patriotic feelings?

Heidi Klum: I don’t know. We Germans aren’t really patriotic, it’s different for Americans. Why?

Spiegel: You’re in a PR film of the Foreign Ministry with Michael Ballhaus and Anne-Sophie Mutter and others in which you say: “I travel around the whole world but my heart belongs to Germany.” Is it possible to advertise for a country like for a product?

Heidi Klum: No.

Spiegel: Now you have two jobs — that of a mother and model.

Heidi Klum: A sense of duty — you only really get this feeling when you have a child. You always only used to be responsible for yourself and then there is also a child. I’ll never feel like I did before. But I don’t want that either.

Spiegel: All women want to know how you managed to appear on the catwalk, without an ounce of fat, only two months after the birth of your son.

Heidi Klum: Well, I’m hardly without an once of fat. But I wasn’t really fat when I was pregnant and so I also lost the baby fat quicker. Of course if you spend the whole pregnancy on the couch watching television then it will be harder to lose weight. It’s also to do with your disposition.

Spiegel: Can you cook a German meal?

Heidi Klum: Yes.

Spiegel: What?

Heidi Klum: It doesn’t matter, I can cook it.

Spiegel: Roast pork with dumplings, can you do that?

Heidi Klum: Dumplings are a bit harder but I’ll manage it — with the towel and spinning round and all the trimmings.

Spiegel: Have you ever taken drugs?

Heidi Klum: Yes!

Spiegel: What?

Heidi Klum: Beer, wine, cigarettes — the harder stuff isn’t really my thing.

Spiegel: Have you ever been anorexic?

Heidi Klum: No.

Spiegel: How have you managed to stay so healthy in this job?

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Heidi Klum: It’s not difficult for me to stay healthy. I like healthy food. It’s also become a lifestyle for me and I need a certain fitness level to be able to travel and have good skin and nails. If I ate worse then it would be difficult for me to keep up and it also wouldn’t be so good for my looks either.

Spiegel: The question was more regarding your mental stability. How do you manage all the madness?

Heidi Klum: I spend a lot of time with my family. I go to bed early, don’t watch too much television, don’t read everything that’s written about me whether positive or negative.

Spiegel: What does it mean for you to be German?

Heidi Klum: It’s the only identity I know. I’m not an American, I only know who I am, that’s why I have, for example, a German nanny.

Spiegel: What is a typical German characteristic?

Heidi Klum: What I often hear is that I’m always punctual even though I’m actually always late. But only a little bit!

Spiegel: Which countries do you like apart from Germany?

Heidi Klum: Africa, and not only because my husband’s parents come from Nigeria. I went on safari in Africa and there were incredibly nice people there.

Spiegel: Your husband, Seal, is English.

Heidi Klum: Yes, through and through. With the English, their house can fall down and they don’t mind. At five in the afternoon they’ll resolutely drink tea and then everything is okay again.

Spiegel: Do you think it’s great that Germany is being governed by a woman?

Heidi Klum: I don’t mind whether it’s a man or a woman. It is, of course, difficult to identify politics with just one person since there is a whole system revolving around them.

Spiegel: Do you tend towards patriotic feelings?

Heidi Klum: I don’t know. We Germans aren’t really patriotic, it’s different for Americans. Why?

Spiegel: You’re in a PR film of the Foreign Ministry with Michael Ballhaus and Anne-Sophie Mutter and others in which you say: “I travel around the whole world but my heart belongs to Germany.” Is it possible to advertise for a country like for a product?

Heidi Klum: No.

Spiegel: Why not?

Heidi Klum: Because it’s too colorful and diverse to simply go over it with a smile on your face. I do things to help but the whole thing is very superficial and I’m quite aware of this. On the other hand, if our government wants to advertise for our country then I think it’s stupid and egotistical to turn it down. Perhaps I can influence the mood in a positive way. Sometimes this is all you need to get things moving forwards a little bit.

Spiegel: Do you lose a bit of your identity when you are photographed?

Heidi Klum: You also gain something new. You give something and you get something back. Then someone is standing in front of you again telling you some sort of gobbledygook and you just have to switch off and go on autopilot.

Spiegel: What does it feel like to know that 90 percent of men from 150 countries who saw you on TV during the World Cup group draw gala would have liked to have slept with you on the spot?

Heidi Klum: They can dream on! They don’t know me. We don’t want to tell them the truth about what I look like at home when I scrape off all the make-up.

Spiegel: Ms Klum, thank you for the interview.

Heidi Klum TV Appearences.

August 2nd, 2005

Sharks Under Glass (2005) (TV) As Heidi Klum herself.
The Greatest: The 40 Hottest Rock Star Girlfriends… and Wives (2005) (TV) As Heidi Klum herself.
Comedy Central Roast of Jeff Foxworthy (2005) (TV) As Heidi Klum herself.
Ella Enchanted: A Red Carpet Premiere Special (2004) (TV) Heidi Klum interviewed by Brunnhilda
The Magical World of ‘Ella Enchanted’ (2004) (TV) Heidi Klum interviewed by Brunnhilda
Sex and the City: A Farewell (2004) (TV) As Heidi Klum herself.
Sports Illustrated 40th Anniversary Swimsuit Special: American Beauty (2004) (V) Heidi Klum as Model
The Importance of Being Famous (2003) (TV) As Heidi Klum herself.
The Victoria’s Secret Fashion Show (2003) (TV) As Heidi Klum herself.
Blue Collar Comedy Tour: The Movie (2003) …. Heidi Klum as Victoria’s Secret Saleswoman
The Victoria’s Secret Fashion Show (2002) (TV) As Heidi Klum herself. (Model)
World’s Greatest Commercials (2002) (TV) As Heidi Klum herself. - Co-Host
Brit Awards 2002 (2002) (TV) Heidi Klum is the Presenter
The Victoria’s Secret Fashion Show (2001) (TV) As Heidi Klum herself. (Model)
MTV Europe Music Awards 2001 (2001) (TV) As Heidi Klum herself - Presenter
Zoolander (2001) As Heidi Klum herself.
Zoolander (Germany)
Carré Otis: The E! True Hollywood Story (2001) (TV) As Heidi Klum herself.

MTV Video Music Awards 1999 (1999) (TV) As Heidi Klum herself - Presenter
Sports Illustrated: Swimsuit ‘99 (1999) (TV) As Heidi Klum herself - Host

Heidi Klum TV Guest Appearences.

August 2nd, 2005

1. “Wetten, dass..?” playing “Herself” in episode: “Wetten, dass..? aus Berlin” (episode # 1.155) 19 March 2005
2. “Today” playing “Herself” 23 February 2005
3. “The View” playing “Herself” 16 February 2005
4. “The Tony Danza Show” playing “Herself” (episode # 1.89) 26 January 2005
5. “Late Night with Conan O’Brien” playing “Herself” 18 January 2005
6. “Late Night with Conan O’Brien” playing “Herself” 18 November 2003
7. “The Daily Show” playing “Herself” 17 November 2003
8. “The Tonight Show with Jay Leno” playing “Herself” 14 October 2003
9. “Beckmann” playing “Herself” 29 September 2003
10. “CSI: Miami” playing “Herself” in episode: “Blood Brothers” (episode # 2.1) 22 September 2003
11. “V Graham Norton” playing “Herself” (episode # 3.42) 10 March 2003
12. “Yes, Dear” playing “Herself” in episode: “Jimmy Saves the Day” (episode # 3.9) 18 November 2002
13. “The Frank Skinner Show” playing “Herself” (episode # 6.9) 5 November 2002
14. “Leute heute” playing “Herself” in episode: “World Sports Award” 15 May 2002
15. “The Tonight Show with Jay Leno” playing “Herself” 27 February 2002
16. “Last Call with Carson Daly” playing “Herself” 6 February 2002
17. “Malcolm in the Middle” playing “Toothless Hockey Player” in episode: “Company Picnic” (episode # 3.11) 3 February 2002
18. “Boulevard Bio” playing “Herself” in episode: “Mit anderen Augen” 16 October 2001
19. “Sex and the City” playing “Herself” in episode: “The Real Me” (episode # 4.2) 3 June 2001
20. “Wer wird Millionär?” playing “Herself” in episode: “Prominentenspecial” 28 May 2001
21. “The Tonight Show with Jay Leno” playing “Herself” 3 May 2001
22. “Quiz mit Jörg Pilawa, Das” playing “Contestant” in episode: “Celebrity Special” 2001
23. “Cursed” playing “Annika” in episode: “…And Then Larry Brought Charlton Heston Home” (episode # 1.6) 14 December 2000
24. “Wetten, dass..?” playing “Herself” in episode: “Wetten, dass..? aus Hannover” (episode # 1.124) 14 October 2000
25. “Late Night with Conan O’Brien” playing “Herself” 12 April 2000
26. “Late Night with Conan O’Brien” playing “Herself” 27 November 1999
27. “Howard Stern” playing “Herself” 30 September 1999
28. “The Howard Stern Radio Show” playing “Herself” 25 September 1999
29. “Spin City” playing “Herself” in episode: “Catcher in the Bronx” (episode # 4.1) 21 September 1999
30. “Spin City” playing “Herself” in episode: “Klumageddon: Part 2″ (episode # 3.26) 25 May 1999
31. “Spin City” playing “Herself” in episode: “Klumageddon: Part 1″ (episode # 3.25) 18 May 1999
32. “Spin City” playing “Herself” (archive footage) in episode: “That’s Entertainment” (episode # 3.20) 16 March 1999
33. “Wetten, dass..?” playing “Herself” in episode: “Wetten, dass..? aus Münster” (episode # 1.115) 20 February 1999
34. “Spin City” playing “Herself” in episode: “It Happened One Night” (episode # 3.5) 20 October 1998
35. “Spin City” playing “Herself” in episode: “Gone with the Wind” (episode # 3.3) 6 October 1998
36. “Spin City” playing “Herself” in episode: “There’s Something About Heidi” (episode # 3.2) 29 September 1998
37. “Spin City” playing “Herself” in episode: “Dead Dog Talking” (episode # 3.1) 22 September 1998
38. “The Larry Sanders Show” playing “Herself” in episode: “I Buried Sid” (episode # 6.8) 3 May 1998

Heidi Klum - Filmography.

August 2nd, 2005

The Two Worlds (2005) (filming)
Project Runway (2004) TV Series Host
Off Topic with Carlos Watson (2004) TV Series
The Life and Death of Peter Sellers (2004) Ursula Andress
Ella Enchanted (2004) Brumhilda
Everything or Nothing [James Bond 007] (2004) (VG) (voice) Katya Nadanova
Blow Dry (2001) Jasmine
Über kurz oder lang (Germany)
54 (1998) VIP Patron aka Fifty-Four
Also as Executive Producer for
Project Runway (2004) TV Series

A coupon that changed the life for Heidi Klum.

August 2nd, 2005

An idea from boredom

Everything started with a boring afternoon in the winter of 1991. Heidi Klum flipped through the pages of a magazine with a friend. A coupon caught the girls’ eyes.

Heidi Klum filled out it, to the competition ‘Model ‘92′. The magazine ‘Petra’ organized it with a New Yorker Model agency, in the RTL Show with moderator Thomas Gottschalk. Heidi Klum, pressed at that time with school, was 18 years old. Heidi Klum lived with the family in Bergisch Gladbach, a ’small’ large city within Cologne. A Model competition? No. The reasonable Heidi Klum scrolled. But the friend had visions of Heidi Klum on the television as a Model candidate. She coaxed Heidi Klum. Their resistance melted. The coupon lured.

Why not try the luck?

Heidi Klum sent the coupon. With some photos.

The most beautiful one of the beautiful ones Heidi Klum had.

The Model dream - Over 25,000 girls dreamed it. Girls such as Heidi Klum.

It was hard work for the organizers because they had to handsort the competition. Thirty to fourty applicants traveled inside Munich in hopes to be one of the three to be on camera during the Saturday Show of Gottschalk. Who is Model of the evening? The TV public decided. Week for week.

Heidi Klum had made it in and it was time for the exciting final elimination. Heidi Klum pleased the citizens at the television screen just like the specialists of the model industry. Heidi Klum was promoted to the Model the week, following Model of the month and finally to the most beautiful one of the beautiful ones.

The 18 year old Heidi Klum won the competition ‘Model ‘92′.

The gain lures

The victory astonished everyone and above all the long haired Heidi Klum.

The title changed the life for Heidi Klum.

Heidi Klum was signed for a model contract with the New Yorker Top agency ‘Metropolitan’.

It ran over three years and guaranteed minimum earnings/services of $300,000, at that time approximately 500,000 Marks.

Heidi Klum’s private precaution for the entrance into the occupation of dream a lawyer, a world-wide insurance policy and a telephone always at hand as hot wire to parents.

The work lured immediately - already before the Abitur Job in Miami.

Heidi Klum was lucky, but she remained reasonable. ‘First I finish my Abi’, she decided and called off the job.

The hard start

When Heidi Klum began Hamburg metropolitan agency ‘network’, no photographer knew her name or face.

A Model school had never visited young girls. It was never appropriate to learn about being a supermodel. Their foreign exchange ‘Everyone should be own type to be.’

The work started tough. Heidi Klum practiced with the photographers to handle the flash. Casting followed Casting. Patience was required.

The newcomer left her card everywhere which read: Heidi Klum, 1,76m largely, mass 89-65-92, green-brown eyes, light brown hair. (5′8′, 35-26-36)

Career like lightning

The people of the petrol catalog were the first to hire her. Heidi Klum worked a lot for them. From Hamburg she went to Paris and Milan. Then the work came over seas. First to Miami, then to New York where the market its hardest.

The thousand faces of the Heidi Klum

New York Miami, Tokyo, London, Paris: Heidi Klum is everywhere before the camera. In the meantime Heidi Klum work for the world largest Model agency ‘elite’. The school girl from once changed herself to the international Model.

Heidi Klums face recruits cosmetics and telephones, for bride clothes and new age. She is seen in TV advertisements, video tie-clips and magazines and Heidi Klum was ever more frequently on the cover page.

The face of the beautiful girl was changeable. Sometimes it was cool, lazy, romantic or fragile. Then again self-confidently, sexy or erotic.

Time for Castings? The young woman declines. No time. The others hunt for a job. The German in America is usually written off.

Heidi Klum does not assume everything. Naked photos are for her taboo. In addition, she rejects excessive jobs. Her versatility is holy.

Light and shadow

The two-room dwelling in New York is cosy. It is situated in the middle in Manhattan. For security the apartment provides a guard at the entrance, but Heidi Klum is rarely at home. She lives from the suit-case, oscillating between hotels.

‘I hate to fly’, says the top model at the airport.

The joy in the occupation diminishes only a little. Heidi Klum models with body and soul, she wants nothing different.

The world the mode, humans and places fascinate it. Expensive hotels, private jets, rose bundles and invitations with hit stars or actors belong to Heidi Klum’s everyday life. Nevertheless, Heidi Klum created it not to expire to these temptations of the allegedly large world.

Beauty without cult

‘Beauty comes from the inside.’ Heidi Klum is convinced.

Do not cheat for Teint and radiant emittance has the Model ready. Heidi Klum pays attention to nutrition - like many. She smokes rarely and makes nothing from alcohol. Instead she drinks three litres water without carbonic acid daily. Tt is good for the skin, they say.

For Heidi Klum sleep is holy, otherwise she is not fit. ‘and then I also don’t look good.’ says Heidi Klum.

The personal Flair

Heidi Klum’s face belongs to many. She is made up daily, combed, fitted out and sprayed with smells. Today these products, tomorrow those.

On vacation, Heidi Klum doesn’t wash her hair each day, wears casual clothing and does without makeup. Vacation for a Model is everyday life.

Heidi Klum tries various perfumes. Some do not please her. With perfume Heidi Klum is always wondering, Which smell fits me, is thus ‘mine’?

From the question an idea developed to Heidi Klum to create a personal perfume.

The result carries the name of its inventor ‘Heidi Klum’

The recent smell

Heidi Klum inspired an expert cologne manufacturer with her idea.

Heidi Klum made suggestions and then tested, rejected, and praised. She created a company in her hometown Bergisch Gladbach, co-developed the product logo herself and used her name as the label.

Finally the creation was finished. ‘Heidi Klum’ - an Eau de Toilette.

A recent smell that the naturalness of its sect does not underline too soft and not too heavy. It freshly and distinctively works. It comes along only finely, increases with intensity and remains for a long time.